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March 08, 2006

Talking billboards tout Honda SUV

What's good about this? Old media giving consumers a new way to interact and participate with it. Once again, it's a great time to be in this business:

Talking billboards tout Honda SUV - 03/07/06 - The Detroit News.


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I noticed one yesterday in NYC. Pretty cool concept although the am stattion it was on was full of static. Now that xm is going commericial, wonder if they’ll try this more.

Something like this was done last year here in Toronto for the Ford Mustang.

Here's a link:

I crashed my car trying to tune the radio to the upper reaches of the AM dial (1700 AM in Camden, NJ). Now I have no choice but to go buy an Element.

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