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You probably already saw this but it is so good, see it again.
My favorite part is when you show it to people, it takes a long while for them to realize what's going on. Them's called "Brand Minutes" people. Share 'em.
Note: If it doesn't want to play, just copy and paste the url back into the window. Effing YouTube.
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Record a comment from your computer right now. Be pithy.
Everything I need to know about advertising I learned from Star Wars
Wait… are you telling me that other people have big issues with the "We're sorry, this video is no longer available." screen always popping up? It's not only happening to me at my agency? (Never happens to me at home)
And the Wario thing definitely achieves the trifecta: surprising, original, inevitable.
Posted by:Ben Thoma | October 01, 2008 at 12:08 PM
phenomenal, i really like this.
Posted by:laculturepopulaire | October 11, 2008 at 10:21 PM
Isn't this what we used to call "breaking the third wall?"
Posted by:David Moore | October 14, 2008 at 08:00 AM