« Wii would like to see more ads like this, Nintendo. | Main| Three surefire paths to social media FAIL! »


May 12, 2009

Denny's Allnighter -- Is that unicorn high?

I'm not entirely sure this is working but, hey, at least they're trying something. Go here for more stuff I'm not sure I get.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341ce32a53ef011570826c40970b

Listed below are links to weblogs that reference Denny's Allnighter -- Is that unicorn high?:

Comments

Nothing says "good times with friends" like mythical creatures having dinner ... while high. Congrats, Denny's, you just made tomorrow's WTF Wednesday.

I really liked it, even though the personalities make absolutely no sense.

The website is really interesting, tying in bands and shows and then the late night visits to Denny's.

When was the last time you guys were at a Denny's after midnight? Nails the audience, nails the voice, nails the message.

Well played.

When KFC Unthought up a new branding campaign, they pulled it off. They kept it simple, down to earth and focused on what it actually was. Kentucky Grilled Chicken. Simple.

Denny’s hit on the exact opposite of KFC’s UNThink campaign. Sorry, but you can NOT place a dinosaur, a stoned unicorn, and leprechaun together with the copy, “Good Friends, Good Values.” Let alone the fact that this campaign is an attempt to get bands and music fans to go to Denny’s. Doesn’t Work.

The comments to this entry are closed.

The Latest Podcast

Ad Age Power 150

As Heard On

Radio Talent Zoo

Categories

Audio Comments

Record a comment from your computer right now. Be pithy.

Archives

Recent Comments

Podcasting Links

Sites of Note

Talent Zoo Column

Everything I need to know about advertising I learned from Star Wars