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September 14, 2009

American Copywriter #64 now available

The "Follow the Money" Edition

Enjoying brews of a different sort, John and Tug present their own take on all the recent hubbub and gently lance the swollen, tender subject of awards and what's really behind the desire to win them. It's brief, chatty and maybe, just possibly, not an utter waste of your time. Listen now. And have you subscribed (or resubscribed) on iTunes?

Notes:
00:00 Allergy Season
02:53 Our take on the recent hubbub
06:22 JJ does a terrible accent
09:30 The real reason for awards
17:33 Coffee shop culture
18:46 Today's copywriting lesson
22:15 Bye-bye

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Comments

Looks like the Rocktober war is in full swing.

http://www.gamedaily.com/articles/news/who-owns-the-rocktober-trademark/

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