The They Forgot To Make It Super Edition
Tug and I (along with a pretty mouthy community at #acbowl12) dish about this year's ads. Some of it worked, some of it didn't, and nearly all of it fell well below the high water mark of year's past.
The Thrity Rooms To Hide In Addition.
John and Tug talk with Master Jedi Luke Sullivan about his new book Thirty Rooms To Hide In, creativity and getting out of advertising. It's a great Sunday afternoon chat with almost no cursing and only minorly bothersome mouth sounds.
And stay tuned. 'Coming in August 2011: The American Copywriter Reboot.
The First Half of 2010 Edition.
Cruise into your Memorial Day weekend by cracking a cold one, settling down in your lawn chair and catching up with John and Tug via this rambling assemblage of various podcasts recorded in several locations and times.
00:00 Preamble about current affairs
01:43 Nike + World Cup - Glory
03:59 Chevy moves fast
05:03 HOW Design Conference news
06:54 Geeked up about the World Cup
12:39 Be less evil
19:08 Southwest flavor
20:05 John, Tug and Tiger
31:01 Kindling for the fire
Total running time 40:35
It should be a good one so why don't you download it already? Oh, and sorry for the wonky audio there at the beginning, JJ promises to figure it out for next time. Have a great holiday everyone!
AC 61 The Super Bowl 43 Listen In Edition
Tug and John sit down with their families to take in the spectacle of Super Bowl 43. Listen in to real time reactions, loads of baby cooing and sharp-tongued post-beer analysis.
Chapter 1: Preamble
Chapter 2: Faith & John (5:37)
Chapter 3: First Half Listen-in (6:50)
Chapter 4: First Half Analysis (14:12)
Chapter 5: Second Half Listen-in (18:22)
Chapter 6: Second Half Analysis (25:54)
Chapter 7: Post Script (31:19)
The long awaited Luke Sullivan podcast part dos
The second part of our conversation with the great Luke Sullivan. Among other things we talk direct response TV like the kind you see embedded here. We talk about approaching this genre of advertising with some dignity. Like Fenske did.
To the great many of you out there that voted in Fly-Over Marketing's MVP (Most Valuable Podcast), those of us here at AC salute you. Just 20 hours ago we were crowned the winner of the contest, and even though John and Tug may not know, they're super pumped.
I'll make a pledge for them that they'll do their best to continue kicking ass with each and every podcast they make. I'd say that they'll even try to stick to a schedule, but that might be asking a bit much. I will say that if they continue their ways, there might be some renegade episodes coming your way. Because let's be honest here, who does all the legwork to get those things online?
Again, we all thank you for your vote. Keep listening.
Shout out to Ben Thoma and Scott for making geek drinks NYC a great time.
Russell Davies is making his way to Kansas City and we plan to meet up with him for brews of both cold and hot kinds. Hey, you gotta love a guy with a title like Darth Strategist. In the middle of the brew-sharing, we'll record American Copywriter #46. You all have been most patient with our schedule, but hopefully, #46 will be will worth the wait. I am certain one of the topics we'll explore is the relationship between planner and creative. However, if you have other questions/topics you'd like me to try and fit into the session, leave them here.
The Football & Philosphy Edition:
John and Tug meet on a Saturday afternoon in a noisy joint to watch football and talk ads. A new spot for DirecTV sparks a discussion regarding the relationship between Tolkien and Lewis (2:36) and, inevitably, Joseph Campbell and the Cosmogonic Cycle (9:13). After the break, the guys jump into a discussion of the NFL as a mega super brand (11:02). John finishes up the podcast at home by directing listeners to this intriguing post by Ernie Schenck, and encouraging listeners to send in audio comments about their own experiences (16:49). Not link-loved out, JJ rounds out the show by passing on this great bit of advice from Mack Simpson (20:30).
Sound mildly interesting? Listen to it now and find out.
Over in the right hand sidebar is a little Java app that theoretically allows you, dear participant, to leave us an audio comment. Try it out. Let us know if you have any functionality issues. Your comments may be published here on the site. They may be incorporated into the podcast. Or we might just listen and laugh. In any case, enjoy. We're looking forward to hearing from you.
Thanks to the guys over at For Immediate Release for the tip.
Update: I should note that we consider this experimental. If it doesn't seem to work well, or is too time-consuming to manage on our end, we'll explore other options for you to participate further with the podcast.
Record a comment from your computer right now. Be pithy.