June 23, 2009

R.I.P Ed McMahon

So long Ed. Here's hoping you and Carson are doing a show up there tonight.

February 02, 2009

#AC 61 Now Available

AC 61 The Super Bowl 43 Listen In Edition

Tug and John sit down with their families to take in the spectacle of Super Bowl 43. Listen in to real time reactions, loads of baby cooing and sharp-tongued post-beer analysis.

Chapter 1: Preamble

Chapter 2: Faith & John (5:37)

Chapter 3: First Half Listen-in (6:50)

Chapter 4: First Half Analysis (14:12)

Chapter 5: Second Half Listen-in (18:22)

Chapter 6: Second Half Analysis (25:54)

Chapter 7: Post Script (31:19)

How did you thoughts match with ours? Find out now.

February 01, 2009

Two ways to be part of our Super Bowl podcast

Sb43_mark Although our opinion on the Super Bowl is really the final word (I mean, come on), we do truly welcome your thoughts on this year's Super Bowl spots. Tug and I will be recording the podcast during the game. You can play along two ways. If you Twitter you can get a message to us with an @americopywriter reply or direct message. Or you can use the handy/dandy Mobasoft audio comment system. This year, we're considering more than just simple liked it/didn't like it. We're going to also consider "is it Super Bowl worthy?" A spot may be good, but fail to shine brightly enough for advertising's biggest stage. Our motto is, go big or go home. Our guess? Coke or Bud will win the day. But, like they say, this is why we play the game. Both Tug and I have strived to remain spoiler-free refraining from viewing pre-released spots in order to give you our virgin opinions.  So, hunker down, get your snack on and enjoy advertising's biggest day. Cheers.

February 04, 2008

Miller High Life Delivery Guy Talks Super Bowl Ads

Talk about timely, funny and well-played - the Miller High Life guy is back and this time he's trying to deliver common sense to Super Bowl advertisers. Well done, Miller. Well done indeed.

February 04, 2008

AC Super Bowl '08 Wrap Now Available

The Super Bowl '08 Wrap

John and Tug get up too early and draw far too many hasty conclusions about what worked and what didn't. Listen and tell us where we got it right and wrong.

Happy Super Monday.

February 03, 2008

Maybe the most relevant super ad we'll see today.

Alkaseltzer

A click leads you here to play a surprisingly engaging and difficult advergame. And yeah, I added Alka-Seltzer to today's shopping list. Well played, Speedy. Well played.

October 05, 2007

Arnold exposes the focus group.

Watch this and remember why you get paid to do what you get paid to do. The opening to the 2007 Hatch Show from Arnold.

Spotted at Ernie's blog.

February 26, 2007

After the all the hoopla, edited GM spot is better.

I missed it on air, but Sethy G. pointed out that The edited version of the GM Robot spot ran last night on the Oscars. Found it, watched it and, it's just one guy's opinion, but this is a better cut. The additional jokes and the new, more conceptual ending make the spot more charming than before.

February 06, 2007

Super Wrap-Up.

Bill G. doesn't claim that this would have been the best spot of Super Bowl XLI only that someone would spend a lavish production budget and $2.6 million to air something worse. He was right.

Science proves that this years spots were a bit lackluster.

And some think the work was a response to the war in Iraq. Boy oh boy.

February 05, 2007

GM Robot vs. Short-Circuit?

AC Reader/Listener Amarena found this clip a little reminiscent of GM's Super Robot taking a dive off a bridge. A possible homage?

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