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November 21, 2005

Why didn't I think of it? Why why why?

MilliondollarhomepageThe five stages of dealing with The Million Dollar Homepage:

1. Denial: "What? This guy is selling advertising in a page which shows nothing but advertising? That can't be true."

2. Resentment: "You mean people -- TONS of people -- actually check out this site? That's ridiculous! It's a cluttered page full of everything that's wrong about internet advertising! And people are clicking on it! You people won't click on banners that go along with content but will click on a flea-sized picture of Che Guevara (upper-left corner)? What's wrong with you all?!"

3. Bargaining: "Maybe it's really a lesson in advertising, and that homepage is really a metaphor for the cluttered advertising landscape that we deal with every day. If I can bring it up in a conversation with a client maybe he'll understand that even the best-looking ad will probably be lost in clutter if all you can afford is a 10x10 pixel square."

4. Depression: "The now-famous guy behind the site is 21 years old and, as of today, has sold 62.4% of the page. Which means that he's probably made a good $600K in the last few months. What was I doing when I was 21 years old? Wait, I know -- getting myself into debt. And drinking."

5. Blogging: "I should write a post about this."

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Listed below are links to weblogs that reference Why didn't I think of it? Why why why?:

» Million Dollar Homepage Causes Entrepreneurial Depression from Adrants
American Copywriter perfectly sums up our feeling and, no doubt, the feelings of other who didn't see the value in jumping on the Million Dollar Homepage wagon. American Copywriter wallows, "Why didn't I think of it? Why why why?"... [Read More]

» Million Dollar Homepage Causes Entrepreneurial Depression from Adrants
American Copywriter perfectly sums up our feeling and, no doubt, the feelings of other who didn't see the value in jumping on the Million Dollar Homepage wagon. American Copywriter wallows, "Why didn't I think of it? Why why why?"... [Read More]

Comments

Ha, ha. My get rich quick scheme involves a tire iron, jumper cables and a set of golf clubs I bought at a garage sale.

wow.

first time i saw this it had like 2 ads on it - like $200. and i thought, surely this isn't going to work. but, it obviously has. i can't believe it.

I do not have a URl yet ... But I am an Indian Interactive cpywriter with stink all over me

I guess this makes my virtual lemonadestand idea look pretty mundane.

nice idea for the creator but when the advertisers figure out that i'm never gonna visit this page again how much will a pixel be worth? it took me only 2 clicks to figure out this page is garbage and i never want to see it again. that means they had a 2 in a million chance of me clicking to their site.

This is a brillant model.

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