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May 15, 2007

Behind-the-scenes with Bruce Campbell.

Here's a "behind-the-scenes" look at Bruce's latest endeavor for Old Spice. I think the original effort was better than the spot that goes with the above. The approach in the new spot itself isn't as refreshingly unexpected. Still, here we are talking about Old Spice again. And this behind-the-scenes thing is certainly a nice way to stretch the campaign. So, I remain a fan. And, truth be told, it's pretty much impossible not to enjoy watching Bruce Campbell sing a Duran Duran song isn't it?


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sophomore slump.

Nope. Not feelin it. But it's hard to top the original since it probably had the single best monolog I've ever heard in an ad.

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