This track is created with vocal syllables, musical chords and sound effects recorded from the 1937 Disney classic Snow White And The Seven Dwarfs. A lot more cool stuff here.
Here are five things I’ve learned from Alex and his music
1. Get an early start and master your craft.
Alex was a rock star when he was 16 years old. He sang for (the late 60’s equivalent of the Jonas Brothers). But by the time he grew tired of the bubblegum circuit, he was a seasoned veteran. The lesson is you can hone your craft even while you’re working for the man.
Want the other four? (And believe me, you do.) Go here.
Here's a graphic showing what NYC listened to in '09 to vs. what the rest of us listened to. I like how "We" are listening to Animal Collective just like "They" are, but that "They" are listening to it in 64-point type while "We" are still on 18. And, since I don't see Gov't Mule, the Crowes or even Umphrey's McGee on there, by "We" I do not mean me. Thanks to Last FM.
A better word screening app may be in order. Yee-ouch.
Remeber this one? Jesus, listened to it three times back to back. Didn't even remember it was on my iPod. Thanks Shuffle Feature!
And being alone is the best way to be.
When I'm by myself it's the best way to be.
When I'm all alone it's the best way to be.
When I'm by myself nobody else can say goodbye.
Dan Fogelberg died this weekend of prostate cancer. He was just 56 and was diagnosed only three years ago. Yikes. Yes I realize it was the 70s. Yes it rings a little cheesy. Yes he was saddled with the label of being one of these so-called "sensitive singer-songwriters." But I'm telling you today, still to this very moment of my quite cynical life, I cannot hear "Leader of the Band" without shedding a tear.
Another old lang syne indeed.
A teaser video for Sony's new generation Walkman products. The actual spot debuts tomorrow in the UK but should be online first.
The spot, created by Fallon, is billed as "the first ever ‘monophonic’ advert..." Seems 128 musicians will play only one note at a time to reconstruct an original music piece created by Hollywood music director Peter Raeburn.
I'm a sucker for these stunt demonstration spots.
Dear Apple Media Planners:
I am clearly in your target audience for the new iPod Nano. I love Apple products. I own two iPods. I'll pop for an iPhone eventually. I work exclusively on Macs. I am a brand zealot. And, demographically I must still fit because, despite the fact I really haven't watched that much TV as of late, I have been exposed to the new Nano TV commercial 98,412 times. And this is the problem. I quite enjoyed the spot the first 78,767 times. But, as of today, I think if I have to listen to that snippet of the hip, mellow vibe that is 1,2,3,4 by Feist again I will throw a brick through my new Vizio. Jesus, peeps. Is it too much to ask that you actually look at your plan and think, "Hmmm, this is a really big buy, lets make sure to let the creatives know that we should make at least a couple of spots." I believe the weight you've put behind this single execution is, in a word, inhumane. The spot has gone from ingratiating to grating and it's all your fault. All I'm asking for is a little bit of variety. A couple of executions. Maybe even three. Really. Thank you for your consideration.
Sincerely,
JJ
It's been a while since I did this, so here we go.
"The percentage you're paying is too high-priced
While you're living beyond all your means
And the man in the suit has just bought a new car
From the profit he's made on your dreams."
(BTW, I'm listening to a 12+ minute version of this song as I speak.)
Record a comment from your computer right now. Be pithy.
Everything I need to know about advertising I learned from Star Wars