The Thrity Rooms To Hide In Addition.
John and Tug talk with Master Jedi Luke Sullivan about his new book Thirty Rooms To Hide In, creativity and getting out of advertising. It's a great Sunday afternoon chat with almost no cursing and only minorly bothersome mouth sounds.
And stay tuned. 'Coming in August 2011: The American Copywriter Reboot.
Oh, how many times have I given my own children "the finger." Thanks for the find Sir Ernie.
The Colbert Report | Mon - Thurs 11:30pm / 10:30c | |||
Art Stephen Up Challenge - Wade Hampton | ||||
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Friend of AC, best man of JJ, and super art guy Wade Hampton was the first artist featured in the Colbert's Nation user generated art contest. More evidence that the AC nation still rules. You may or may not remember Wade from this old AC episode about creativity.
This track is created with vocal syllables, musical chords and sound effects recorded from the 1937 Disney classic Snow White And The Seven Dwarfs. A lot more cool stuff here.
You've probably seen this. I hadn't. This is right up my comedic alley. Best touch? "France likes this."
The Magnificent Bastards score. Seriously, this is a stunner. My very favorite thing in a very long time. Thanks to Hey Whipple for the find.
It seems to be an often-asked question in the minds of agency people everywhere, and the answer seems to be that "there are just some things that have to be done face to face." One of those "some things" that comes up a lot in discussions I have about this very topic is brainstorming.
Sure, we could just call in or get on iChat, but it wouldn't be the same. There's just something about the creative momentum that forms when a few talented people get together in a physical room that can't be translated into 1s and 0s.
Shit. Maybe not. This bunch of obviously talented created people fired up their webcams, grabbed their instruments and made something that sings. No pun intended.
Now, before you say anything, yes -- I know that making music isn't exactly the same as making advertising. But I would argue that much of the process is the same. Mountains of details have to be worked out. Tone and voice and everybody's roles have to be discussed. And most importantly, ideas have flow freely amongst colleagues in order to transform an idea into a Big Idea.
These guys obviously did all that (quite well) without ever, at any time, being in the same room. Hell, most of them weren't even in the same COUNTRY. So why do we have to be? Why do we have to do in cubes what we could be doing from home or Rome or...wherever?
It's a question that I, for one, am going to keep asking. I hope somebody can give me an answer that makes sense one of these days. If you think you have one, feel free to share it in the comments.
Record a comment from your computer right now. Be pithy.
Everything I need to know about advertising I learned from Star Wars